December 13th, 2008
My mother gave me a copy of the Tao Te Ching a few years back that was, rather intriguingly, a rendition crafted by Ursula K. LeGuin. I was taken with it.
Of late, I have been having deeper thoughts about the meaning of leadership and the empowerment of those lead and found that the 17th verse expressed those sentiments well. As I–and our company, Cloud Four–move into 2009 with great goals and ideas, I felt like this was the perfect letterpress project.
I was able to use my new 10pt Univers font (I got it for $10!). “LAO TZU” was set in 12-on-14pt Caslon. I could have done better letterspacing there. “AO” is too spacy, “ZU” is a bit cramped.

Verse 17 from Tao Te Ching by Lao Tzu, Ursula K. LeGuin Rendition

Univers 10pt, which I chose because of its extreme clarity and lack of emotion. I wanted the verse to do the expression, uninterrupted by my letterforms.

Tags: ancient, cards, chinese, lao tzu, philosophy, tao te ching, univers
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November 10th, 2008
I needed to say I was sorry to someone important, so I was inspired to make these cards. Flexible, relevant cards that I imagine I’ll use a lot. Set in 18pt. Caslon Old Style 337e and 48pt. Excelsior Script Bold.
The challenge here was setting the ruled lines, which I found in a package of thin copper & brass spaces I bought on eBay (bonus!). It took a few do-overs, but I think I “get it” now.


Tags: cards, caslon, excelsior script, Letterpress, sorry
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November 10th, 2008
I made these cards for someone very special to me. I printed 50 but only made eight hand-drawn (colored pencil) finished cards. Set in 18pt. Caslon Old Style 337e. Unfortunately I have no accents; it should really read “embellit le desért”.

Little Prince Card (1 of 8)

Little Prince Card (2 of 8)
Tags: cards, caslon, Letterpress, little prince
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October 28th, 2008

oh, thanks!
I obtained some transparent white ink today. I had had this brilliant idea that I’d print thank-you cards in the blind (that is, with no ink whatsoever) but even when I was doing a blunt-force amount of impression it just wasn’t enough, so I printed them tonight using a mix of transparent white plus just a bit of black.
Inadvertently I ended up with a “fading” gradient effect, wherein the bottoms of the letterforms were darker than the top, but I decided that I actually liked this and it wasn’t just laziness at makeready.
These are set in 60pt. Cheltenham Condensed. I made 25 of them. I needed to thank a lot of people for being so nice to me on my birthday.
Update: There has been some (surprising) significant interest in these cards. I initially made a very limited run of 25, and have used about eight for my personal purposes. If you’d like some, I’d be willing to print more if you make it worth my while in some trivial way! Let me know.
Tags: cards, cheltenham, Letterpress, type
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September 23rd, 2008
First letterpress home project complete! Success! Here are a couple of teaser photos. More soon.


Tags: cards, caslon, Letterpress, virgil
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December 19th, 2008 at 5:53 pm
Them is some sweet cards and you’ve got a cool mom.